The planning system can be complex and cost prohibitive for many land owners. However, we believe that every landowner should be able to prosper from the planning process, by securing valuable planning permissions on their land.

Whittington Land & New Homes is a specialist land promotion company, with over 60 years’ experience in obtaining planning permissions that maximise land value for landowners.

Using our knowledge, experience and financial strength, we work on your behalf to secure planning permission for your land. All costs and fees associated with planning and promoting the site are paid by us. If we are successful, our return is simply a share of the value of the site once it is sold with planning permission. You can therefore be certain that our objective is the same as yours- to maximise the value of your land.

AXe Estates

Choosing an advisor or partner to help you realise the value of your land is a big step and may seem daunting. If you decide to work with us, you can be assured that your project will be treated with care and attention. Our family team work hard to give you more than any other developer. Our drive, personal approach and proven ability have been paramount in our continued growth and success.

We are always on the look-out for new sites. From Green Belt and agricultural buildings to residential, commercial and brownfield land, we consider all types and sizes of site. Contact us for a free, no-obligation assessment of your site’s planning potential.


Managing and maintaining your assets to help them reach their full potential.

Site Analysis

Site Anaylsis

Our directors will meet with you to discuss your site and requirements. We’ll consider your site in the context of national and local planning policy to identify its planning potential and determine how it is best taken forward to maximise value.


If your land has planning potential, we will enter into a promotion agreement with you. This will clearly set out the financial proposal and how we will partner with you to obtain planning permission. If you are happy with our proposal and want to partner with us, we’ll start work on your project straight away.



Working with our hand-picked team of experienced architects, planners and consultants, we’ll promote your site through the planning system with the aim of delivering the best possible planning permission. We will engage with planning officers, councillors and local residents, and prepare a range of technical reports to support the application. We will update you regularly throughout the process, and will always be available for you to ask any questions. All costs associated with achieving planning permission are paid by us.



Once planning permission has been granted, we will agree a marketing strategy with you to ensure that we get the best possible offers for your land. At the same time, any further investigations that may be required will be carried out to make sure that we get the maximum value for your land. It is in our interest to optimise the value as we, like you, only get paid at the end of the sales process.


We are committed to upholding our most cherished values in every project and task we undertake.

Call or email our Whittington Land & New Homes Team today to find out more.

Axe Estates Ltd.
Registered in England and Wales. Company No: 10754197